Saturday, 25 February 2012

LFW A/W 2012, Francesca Marotta

The next show I got to see brought me in the middle of the City of London: The presentation of Francesca Marotta’s A/W 2012 collection took place in the very stylish and ancient style room of MYBEAUTIFULCITY at Goldsmith’s Hall.
The place was perfectly fitted to the style of the Designer’s collection, corresponding to high level fashion and very elegant shapes and materials.

Background information:

Francesca Marotta is a Sicilian designer who is based in London.
She graduated from the London College of Fashion.

For this A/W collection, with the title “Amore della mia Vita”, she was inspired by the strong women of Sicily who have loved and lost someone close to them. The models came up as in a Sicilian funeral, dressed up with dark clothes made of cashmere, silk, leather and lace. All the shapes that she created emphasized the women shapes and feminity, while remaining very elegant. To contrast with the black clothes – referring to the act of mourning here – Francesca Marotta added jewellery pieces with flashy colours created by Milko Boyarov. This little appearance of bright colours reflects for the designer a glimmer of hope that someday women won't be oppressed anymore in Sicily. The last dress was worn by a model who was wearing a crown and conveyed the idea of a feminine figure of Jesus with tears of blood. This last dress was clearly the masterpiece of her Fall collection.

  

                       

                    

                 

 

             

       

                               

      

            



I had the pleasure to be allowed backstage and could take a couple of shoots of the busy atmosphere after the show. While everyone was tiding up the place and models were coming out of the building, Francesca Marotta, pretty much touched by the whole show but also proud of what she achieved, was giving some interviews to journalists.

 


This was my first time attending one of her shows (her second collection to date) and I have to say I was very impressed by the difference in style compared to other designers. Her trademark is closer to luxury fashion and brings a hint of Italian styling over to London. Already looking forward to her next collection ! 

LFW A/W 2012, Bora Aksu

The Fashion Week 2012 started on Friday morning, on a very busy first day at the Somerset House: Models walking around before the shows, bloggers trying to take quick shoots of the most interesting street styles, journalists interviewing different people in the courtyard.

 

This was definitely a very great mood for the start of the new
Autumn Winter 2012 season presentations.



The first fashion show I was able to attend was “Bora Aksu”. It took place at the BFC Show space, one of the most well-known venues of the Somerset House. Long queues formed about one hour before the show but fortunately the weather was not too cold on that day, and it was fairly manageable to wait around before being let in. 










Background information:
Bora Aksu is a Turkish designer based in London.
He graduated from Central St Martins in 2002, and has been creating collections since then.
He became well-known for the cocktail dresses he created.





Bora Aksu created for this new 2012 collection 2 main themes: classy modern shapes in tones of pale pink, grey and black reflecting classical winter colours, were contrasting with the bold geometrical shapes of very colourful pieces – pretty summery I have to say – mixing pink and different orange grades.

He was inspired for this collection by Henry Darger’s “Story of the Vivian Girls”, contained within the 15,145 page work known as “In the Realms of the Unreal”. From a technical point of view, this is the first time that the designer is making full use of prints on clothes.


 

    
 
      
       







The next fashion show I will report about is Francesca Marotta's new collection, so don't hesitate to come back and check it out!